Companies that are seeking help with improving their search engine results often look for help from professionals in SEO in San Diego. While SEO is an important part of any online marketing campaign, there is also the issue of device appropriateness of a website, or what might be called mobile sensitivity. In other words, if your site does very well in the search engine results, but does not respond well to users on all types of mobile devices as well as laptops and desktops, you may not see the increases in sales or conversions that you would want.
How Do I Know If My Website Is Responsive In Mobile Environments?
Saying that a website is “mobile responsive” really means that it adapts to fit whatever size screen it is being viewed on. With nearly 70 percent of all interaction with websites now taking place on mobile devices, this is becoming increasingly important for companies that want to market their presence to a wider audience.
In general, mobile website designers target four screen sizes: full-size, which includes desktop monitors and larger laptops; small laptop screens, generally 13 inches or less; tablets; and smartphones. As the screens shrink in size, it is very important for the website to have the ability to adjust the viewing experience to accommodate a smaller area.
The best way to find out how mobile responsive your website is currently is simple: test it out! Try pulling up your website on different size screens and surfing to various areas or clicking drop-down menu items. If you find yourself losing some of the text, having to scroll across larger areas in order to read, or unable to load images, you probably have a website that is not optimized for mobile devices. There are also tools that a professional can use to assess specific functions of your website to test for mobile responsiveness.
How Can I Improve the Mobile Responsiveness of My Website?
While switching to a mobile responsive theme is not impossible, it is a job that is often best handled by a professional who can also look at other aspects of your website that may also interfere with performance. Simply changing aspect ratios or utilizing a universal solution may not solve all problems. This is particularly true if you are not using one of the more common platforms such as WordPress, Joomla, or Magento, or if you want to incorporate other functions such as chat into your website.
A professional can also use something called media queries or CSS3 to direct your browser to display your website differently in different environments. This can help you control issues like sidebar displays that sometimes interfere with a good mobile experience.
In many cases, enlisting the help of a professional website developer is a good investment when it comes to taking your website mobile. Once you have a mobile responsive, well-performing website, your online traffic may also increase, and your customers or clients will enjoy a better browsing experience!
Caldiatech has been a leading SEO Company in San Diego for decades. Our clients trust us with SEO for law firms, dental offices and other types of businesses because we produce sustainable results on reasonable timelines. We are not a “one-size-fits-all” firm; instead, we work with your company individually to determine your unique needs and design a marketing plan that meets them all. Give us a call today for more information on how we can help you achieve your business goals and build a website and SEO plan that will work for you for years to come!
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